Ikea's Billionaire Boss Still Flys Economy Class, Drives 15-Year-Old Car...

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First Posted: 03-27-06 09:27 AM   |   Updated: 03-28-08 02:43 AM

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IKEA founder Ingvar Kamprad, ranked 4th richest man in the world, drives a 15-year-old car and always flies economy class, in part to inspire his 90,000 employees worldwide to see the virtue of frugality.

The billionaire Swede, who turns 80 on March 30, explained his legendary habits during a rare television interview in Switzerland, his adoptive home for nearly 30 years.

Read the whole story here.

Filed by Alex MacCallum
 



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