Coca-Cola Taps Into Viral Video Craze Of Diet Coke, Mentos Explosions...

Financial Times   |  Andrew Ward   |   August 7, 2006 05:11 PM

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Nobody seems sure how the craze started. But for the past several months, teenagers around the world have discovered that Diet Coke and Mentos mints are a volatile combination.

Go to any video-sharing website, such as YouTube, and hundreds of amateur films can be found showing bottles of Diet Coke transformed into foaming geysers or home-made rockets when mixed with the mints.

Click Here To See A YouTube Video.

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