This Guy? Columbia Casts Their Next Action Hero

Variety:

Seth Rogen, action star?

The doughy star of this summer's breakout hit, "Knocked Up," is finalizing a deal to write, and likely star in, Columbia's bigscreen adaptation of "Green Hornet." He will exec produce, along with co-writer and frequent collaborator Evan Goldberg.

Rogen would play Brit Reid, millionaire publisher-turned-masked crime fighter -- a role George Clooney, Mark Wahlberg and Jake Gyllenhaal flirted with in various stages of the project's long gestation.

"The Green Hornet" started as a radio serial before being turned into a comicbook, film and TV skein by the 1960s. TV show was notable for the presence of the late Bruce Lee as sidekick Kato, a kung fu expert with a killer car.

Read the whole story: Variety