Wall Street Journal Set To Unveil New Glossy Mag 'Pursuits'

The New York Times:

Next year, The Wall Street Journal will introduce Pursuits, a glossy monthly magazine about the lifestyles of the rich, in hopes of drawing more ads for expensive consumer goods.

The Journal and its parent, Dow Jones & Company, will announce the decision today.

Read the whole story: The New York Times

Comments

[Purple Girl]

09:14 AM on 09/17/2007

Oh the old Murdock touch, slap, punch- will Britney light up the front page too?? Antoher example of his'hands off' approach to media takeover ( don't read it anyway- mostly for the profiteers responsible for the looting of America anyways)

[Blurp]

07:37 AM on 09/17/2007

Yes! The WSJ is so prescient in introducing this new glossy high-end de luxe mag. Just as middle-class Americans are becoming aware that the entitlement-based luxury, high-end, blah blah worthless economic reality is just more s%!t hitting the fan. The party's over folks. You're not all millionaires that get to sleep on thousand thread count sheets. This world cannot withstand such consumption. Yes, that's right Joe Consumer... that seven dollar Barbie at WalMart was manufactured with veritable slave labor, and WILL eventually have economic ripples such as... oh, I dunno... say toxic chemicals in toys your precious private-schooled children play with. Wake the FUCK UP AMERICA!

[totalliberal]

09:03 AM on 09/17/2007

A society based solely on ridiculous consumption will eventually consume itself.

[CologneCitizen]

07:31 AM on 09/17/2007

In Germany we have a saying: As long as you have to work, you don't have any time to make money. Because from working you usually will not get rich.

One thing is interesting. In the last 30 years there has been a tremendous growth of productivity, both in Germany and the USA. But you people seem not to benefit from this as much as we do. Over here you have a mandatory paid vacation of six weeks annually, apart from the many paid holidays. Are your companies too greedy or is it maybe "Un-American" to have so much free time ? I guess it is better to work for a living instead of living for working.

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[mamacat]

01:21 AM on 09/17/2007

It is truly sad that icons of the fourth estate are becoming nothing but rightwing schills.

Personally, I think Mr. Murdoch made a very bad financial mistake in buying the WSJ. Its readers have not been the easily misled Republican base, but the rich and powerful in American business. While some of them may vote with the right wing, those who subscribed to the WSJ needed real info, not propaganda. If Murdoch has chosen to turn it into nothing more than a Faux News wannabe, then the rich and powerful will have no incentive to purchase and read it. Even the Karl Roves of this world have to know what is really happening, before they start spreading their spin and implementing their dirty tricks. The WSJ was a journal for educated people, of whatever political persuasion, and they will now have no incentive to buy it.

[TheHandyman]

01:02 AM on 09/17/2007

I wonder if the Revolution comes and the idle and useless Rich are turned out on the street with nothing, will the WSJ magazine cover that? Who could afford it? Who would care? If things get to be as bad as predicted, we will all appreciate the fine things that the wealthy held in trust for us, like their yachts, tennis courts, large homes, well stocked wine cellars, freezers. Anyone for wine and caviar, comrades?

[meandmagoo]

12:25 AM on 09/17/2007

Wow.

NewsCorps and it's endless quest to degrade American media into the most mindless shit possible....

[union79]

11:50 PM on 09/16/2007

Just what we need in this country ~ another magazine that speaks to the rich and pampered and the want-to-bes. Another reminder of how the gap between the rich and the struggling is way out of wack ~ but it will make a few million bucks for Murdoch.

At least Vanity Fair has a solid reputation for good journalism on timely, controversial but important subjects inbetween the fru-fru, fashions and society blurbs. Can't imagine this new Wall Street Journal mag caring enough about important matters or enlightenment to bother.

While I am not surprised, I was caught off guard by how quickly the WSJ name is being cheapened.

[dax49]

11:49 PM on 09/16/2007

murdoch has already put a "wsj panel" on fox news and it is as biased and full of crap as o'reilly and hannity. they spread half truths and hate for any-one not in lock step with them

[repubesnivel]

11:39 PM on 09/16/2007

Put this under, "news that ain't news for people who don't give a shit."

[totalliberal]

11:38 PM on 09/16/2007

When can we expect tits on page 3.

[xrepublican]

04:10 AM on 09/17/2007

Any day now..... word is they're doing a search for the "Hot traders of the NYSE" but finding it hard to find any........

I wonder when the lifestyle column will start covering Nevada brothels.......

[dryfactoidobotanoid]

10:48 PM on 09/16/2007

(copied from):
http://www.huffingtonpost.com/gretchen-rubin/start-your-happine_b_64511.html

happiness isn't something people ever *have*, it's always something people think others have and they will be able to get, if they just buy the right things, travel to the right places, socialize with the right people, win the right awards, become famous, or whatever.

Chogyam Trungpa called it "looking for the goodness," all those people walking down Park Avenue, asking each other, where can I find the goodness?

at best, mundane happiness is getting lost in activity while "looking for the goodness," or sleeping well maybe, but actually getting the goodness is a disappointment, a reminder that mundane existence is a farce built on wrong premises, that a selfish attitude can ever be satisfied.

[wadenelson1]

10:37 PM on 09/16/2007

Lovely.

When we drag the guillotine onto the White House lawn I'll be sure and stack a few copies for use as a headrest by George's "base."