NYTimes.com Launches New Slogan: All The News That's Fit To Click

Editor & Publisher   |   September 28, 2007 07:13 PM


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Playing off the well-known -- and zealously protected slogan -- of print newspaper, NYTimes.com launches a re-branding campaign Sunday with the theme "All the News That's Fit to Click."

"The campaign capitalizes on the familiar New York Times slogan, 'All the News That's Fit to Print,' with a subtle update: 'All the News That's Fit to Click' - or Blog, Stream, Archive, Digitize, E-Mail, Personalize, etc.," the Times Co. said in a statement.

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- Average See Profile I'm a Fan of Average permalink

The NYT ceased to print NEWS about 20 years ago. Not they are a tabloid fit only for the bottom of a birdcage.

    Favorite    Flag as abusive Posted 09:17 PM on 09/29/2007
- realitytrumpsbull See Profile I'm a Fan of realitytrumpsbull permalink

This way lies "3-headed baby found on mars!(page 5)"...

    Favorite    Flag as abusive Posted 09:17 PM on 09/28/2007
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