Moonves: CBS Is Just Ducky, Despite Absence Of New Hits
Last spring, Leslie Moonves, chief executive of the CBS Corporation, delivered what several executives there described as a strong message to his programming troops: find us another hit, fast.
That urgency was something of a departure for CBS, where executives pride themselves on qualities like steadiness and stability and on an overall approach of rebuilding the network "brick by brick," as Mr. Moonves frequently puts it.




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New York Times | BILL CARTER, GERALDINE FABRIKANT | October 19, 2007 01:26 PM