davos, Davos 2008, World Economic Forum, youtube
davos, Davos 2008, World Economic Forum, youtube

Davos Does YouTube

MATT MOORE | January 24, 2008 03:03 PM EST | AP

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DAVOS, Switzerland — The idea was simple: Job training centers should be as ubiquitous as gas stations, a man called freesouljah said in a video on YouTube's Davos Question channel.

Seeing "gas stations on almost every corner," the Las Vegas resident decided to suggest that World Economic Forum participants see children as the world's "greatest natural resource." Nations should invest in kids and shift their focus away from commodities, he said in the video.

Indeed, replied U.S. Secretary of Education Margaret Spellings.

"The most important thing we can do in 2008, and every other year, is to make sure we invest in our children; really we invest in all human beings," she said in a video response she recorded at the forum. "When people are educated and they have skills and abilities this world becomes a much better place."

Off the main room in the sprawling Congress Center is a bank of computers, each with a Web cam, where forum participants are adding to a "global dialogue" that World Economic Forum spokesman Matthias Leufkens said launched in December.

The conversation began with a simple question:

"What key action do you think countries, companies or individuals should take to make the world a better place in 2008?"

Interest has been strong, with more than 1 million hits registered on the YouTube site and hundreds of video replies. And as forum attendees _ CEOs, academics or even astronauts _ walk by, they are stopping to record quick messages or reply to questions left on the Web site.

Besides Spellings, they include Henry Kissinger and Rajendra Pachauri, the chief U.N. climate scientist who is chairman of the Intergovernmental Panel on Climate Change. Plus at least one attendee who is no stranger to multimedia or video.

"Hello! My name is Bono. I'm a rock star ... sort of!" the U2 singer said. "In 2008, if we're able to get anywhere on the fight against extreme poverty or the climate crisis, we have to prove that we can keep the promises that we've already made."

Ed Sanders, who oversees international product marketing for YouTube in Europe, the Middle East and Africa, called the set-up a "tremendous means to get interaction going and to give people a voice."

"It's something we want to do long term."

Spellings said she replied because it was a quick way to communicate with those asked the questions.

"That's their world and that's how you can communicate with them," she told The Associated Press. "It's through a medium like YouTube and blogs and those sorts of things."

___

On the Net:

Davos Question: http://youtube.com/user/thedavosquestion

Bono: http://youtube.com/watch?vMTTqP4r6bgI

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- StephenSmoliar See Profile I'm a Fan of StephenSmoliar permalink

Bono hit the nail on the head. Just keeping promises that have already been made would be a major step towards improving global economic health. The problem is that the World Economic Forum is not given to action but only to the cheap talk of a mutual admiration society for the ruling class. I have suggested elsewhere that this whole affair is treating Bono as little more than window dressing:

http://therehearsalstudio.blogspot.com/2008/01/growth-illusion.html

Perhaps, if he recognizes this, he can lead an initiative based on a more viable Plan B. Who knows? He might even get support from Bill Gates, who also seems to avoid succumbing to the Davos party line.

    Favorite    Flag as abusive Posted 04:21 PM on 01/24/2008
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