In this image released by Warner Bros. Pictures, Steven Straight portraying D’Leh, is threatened by a saber-tooth tiger in Warner Bros. Pictures’ and Legendary Pictures’ epic adventure "10,000 B.C." (AP Photo/Warner Bros. Pictures)

'10,000 B.C.' Hunts Up $35.7 Million

DAVID GERMAIN | March 9, 2008 01:07 PM EST | AP

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LOS ANGELES — Movie-goers went hunting for their inner caveman as they sat in the dark for the prehistoric adventure "10,000 B.C.," which led the weekend box office with $35.7 million, according to studio estimates Sunday.

The Warner Bros. visual effects spectacle, which follows a band of people struggling to survive amid woolly mammoths, saber toothed tigers and human marauders, also took in $25.3 million in 20 overseas markets where it began rolling out Wednesday.

Opening in second place was Disney's Martin Lawrence comedy "College Road Trip," which pulled in $14 million. Lawrence stars as an overprotective dad who tags along with his daughter (Raven-Symone) on her girls-only trek to choose a college.

Both movies put in decent numbers despite bad reviews.

"10,000 B.C." came in well behind the openings of past blockbusters from director Roland Emmerich ("Independence Day," "Godzilla"), whose best debut came four years ago with "The Day After Tomorrow" at $68.7 million.

"Those movies opened up in the summer. We're very strong for this time of year," said Dan Fellman, head of distribution for Warner.

Fellman said Emmerich's films tend to do better internationally, including "The Day After Tomorrow," which topped out at $186.7 million domestically and did nearly twice that business overseas.

"10,000 B.C." opened at No. 1 in 19 of its 20 foreign markets, among them Spain, Mexico, Germany and Australia, said Veronica Kwan-Rubinek, head of international distribution for Warner.

Overall business was off compared to the same time frame a year ago, an almost inevitable decline given that the blockbuster "300" opened with $71 million over that weekend in 2007, twice the haul of "10,000 B.C." The top-12 movies took in $91.8 million, down 34 percent from the same weekend last year.

It was the fourth straight weekend that revenues fell, cutting into a surge in movie-going earlier this year. Attendance is up just 0.5 percent so far in 2008 compared to a year ago, according to box office tracker Media By Numbers.

"The advantage we've been enjoying over the last couple of months has really taken a punch in the gut," said Paul Dergarabedian, Media By Numbers president.

The previous weekend's top flick, New Line Cinema's basketball comedy "Semi-Pro" starring Will Ferrell, tumbled to fourth place with $5.8 million. That brought its 10-day total to just $24.7 million, a poor showing for a Ferrell comedy.

Debuting at No. 5 was Lionsgate's heist thriller "The Bank Job," which opened with $5.7 million. Jason Statham stars as a former crook drawn back to a life of crime when he's lured into robbing a Lloyd's of London bank vault.

In narrower release, Focus Features' 1930s comedy "Miss Pettigrew Lives for a Day" opened with $2.5 million in 535 theaters for an average of $4,750 a cinema, compared to $10,478 in 3,410 theaters for "10,000 B.C." and $5,174 in 2,706 locations for "College Road Trip."

"Miss Pettigrew" stars Frances McDormand as a destitute British governess who bluffs her way into a gig as social secretary to a flighty American actress (Amy Adams).

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Media By Numbers LLC. Final figures will be released Monday.

1. "10,000 B.C.," $35.7 million.

2. "College Road Trip," $14 million.

3. "Vantage Point," $7.5 million.

4. "Semi-Pro," $5.8 million.

5. "The Bank Job," $5.7 million.

6. "The Spiderwick Chronicles," $4.8 million.

7. "The Other Boleyn Girl," $4 million.

8. "Jumper," $3.8 million.

9. "Step Up 2 the Streets," $3 million.

10. "Fool's Gold," $2.8 million.

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On the Net:

http://www.mediabynumbers.com

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Universal Pictures and Focus Features are owned by NBC Universal, a unit of General Electric Co.; Sony Pictures, Sony Screen Gems and Sony Pictures Classics are units of Sony Corp.; DreamWorks, Paramount and Paramount Vantage are divisions of Viacom Inc.; Disney's parent is The Walt Disney Co.; Miramax is a division of The Walt Disney Co.; 20th Century Fox, Fox Searchlight Pictures and Fox Atomic are owned by News Corp.; Warner Bros., New Line, Warner Independent and Picturehouse are units of Time Warner Inc.; MGM is owned by a consortium of Providence Equity Partners, Texas Pacific Group, Sony Corp., Comcast Corp., DLJ Merchant Banking Partners and Quadrangle Group; Lionsgate is owned by Lionsgate Entertainment Corp.; IFC Films is owned by Rainbow Media Holdings, a subsidiary of Cablevision Systems Corp.


 
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One problem I have with caveman movies is they always show then dirty and unkempt.
This was not the case, these people had alot of freetime to sit around and groom each other, just like what apes do today. The stone age people that have been discovered in the last century were not dirty.
Now, during the buggy season they use mud on thier bodies to keep the bugs at bay but other than that they take pride in how they look.
Hmmm, stone age fashion.....we have always wanted to look good.

    Favorite    Flag as abusive Posted 01:00 PM on 03/10/2008

Saw it this weekend. Boring mindless fantasy. Laughable.

    Favorite    Flag as abusive Posted 12:45 PM on 03/10/2008
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Doesn't matter... In Bruges is the superior film. Box office is meaningless.

    Favorite    Flag as abusive Posted 01:45 AM on 03/10/2008

Spectacle, as Aristotle pointed out, is the lowest form of drama. Its dominance in film and its wide popularity proves how intellect has been in decline in America since the 1970s.

    Favorite    Flag as abusive Posted 02:41 PM on 03/09/2008

Obviously if Aristotle said that then it goes without saying that 'the decline of culture' is nothing new.

    Favorite    Flag as abusive Posted 11:28 PM on 03/10/2008
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