CBS Inks Deal With 'Lonelygirl15' Creators
CBS is making a date with the makers of "Lonelygirl15."
EQAL, the production company that created the Internet sensation, has closed a multifaceted deal with CBS that will either supplement existing Eye programs with online extensions or potentially yield new multiplatform programs.
The pact was announced Wednesday at CBS' upfront presentation in New York. One likely beneficiary of the pact is the "CSI" franchise; executive producer Anthony Zuiker told those in attendance at Carnegie Hall that his hit series would begin introducing daily webcasts in the fall as part of a "multimedia cyber experience."