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Greening An Industry Vs. Greening A Business


First Posted: 08- 7-08 09:14 AM   |   Updated: 09- 7-08 05:12 AM

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GreenBiz:

I'm growing tired of reading (and writing) about companies that are "going green," except if the company is named Wal-Mart or GE or has an outsized influence on its industry. Far more interesting is the question of how entire industries and markets can be transformed so they become more sustainable.

This is happening, albeit slowly, in several industries--fishing and forestry come to mind--but what's caught my attention lately are some significant changes coming to the TV industry. I'm not talking about trends in TV news or programming (which I covered for many years) but about recyling old TVs.

Read the whole story: GreenBiz

Filed by Dave Burdick  |  Report Corrections