09/21/2008 05:12 am ET | Updated May 25, 2011

Can Patrick Robinson Save The Gap?

Fashion magazines have heralded the recent arrival of Mr. Robinson at Gap in reverential tones (he is actually called a "megabrand messiah" in the September issue of Elle), and the windows announce in big block letters that a "New Shape" is in store. But there has not yet been a seismic return of shoppers to a retail chain that stopped being cool around the time Abercrombie opened its doors with a reinvented brand.

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