Edwards Scandal Pays Dividends For National Enquirer

WWD:

The National Enquirer scoop on John Edwards' affair with Rielle Hunter is driving more -- and some much-needed -- attention to the American Media Inc. tabloid these days. Though its reporting on the affair was outlined in several stories dating back to October 2007, the Aug. 11 issue included the cover line "Edwards $15,000 a month payoff to mistress" and was on stands just as the former presidential candidate finally admitted to the affair on ABC News.

According to figures from the Audit Bureau of Circulations' Rapid Report, the Enquirer's Aug. 11 issue sold 738,000 single copies, the third-best-selling issue of the year so far and well above its first-half average of 665,419 newsstand copies sold per week. The saga has drawn an even bigger audience online; some 4 to 5 million visitors have flocked to the Enquirer site since the story broke in late July, a tenfold increase in usual monthly traffic.

Read the whole story: WWD

Comments

[Bystander]

Apparently, it's profitable for Edwards as well. His speaker fee reportedly has increased from $55K to $65K. Kinda reflects on the groups that want to hear what this moral cripple has to say about how they should live their lives.

[JuniorBug]

Don't you mean, "pays dividends for National Enquirer and Huffington Post?" You pushed this story even more desperately than they did.

[OtayPanky]

Thank God for the National Enquirer and its sister rags.

How else am I supposed to amuse myself waiting on line at the grocery store?

[blowhard]

Let the idiots continue buying crap.

[hotstuff]

old, gone, not news, over, trashed. How many ways do you want to hear, "MOVE ON"?

[Meggie]

so what. this isn't anything we didn't already know about the American public. for years they were titilated by repubs talking BJ's during the dinner hour. Edwards is no longer news except for the titlation these same people get from the sex talk.