Jeff Bewkes, Time Warner CEO, "Intrigued" By NBC, Speculates At Length About Acquisition

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Portfolio   |  Lloyd Grove   |   September 17, 2008 07:24 AM


Nearly nine months into his gestational period as chief executive of Time Warner, company loyalist Jeffrey Bewkes is hoping to deliver a media behemoth reborn. The 56-year-old Bewkes--a three-decade veteran who started out at the fledgling HBO (which he eventually steered to critical raves and record profits) and next year will add chairman to his title--has the task of fixing a company that still suffers from its legendarily disastrous merger with AOL.

This week he's on a public campaign to accentuate the positive. Bewkes is trying to convince skeptics on Wall Street--who have kept Time Warner's battered stock price flattened at around $14, even worse than the already-anemic valuation that greeted Bewkes when he took the top job--that he's taking the bold steps necessary to turn things around at the world's biggest media conglomerate.

On Monday afternoon, as the Dow Jones plunged more than 500 points, Bewkes gave an exclusive interview to Portfolio.com, explaining his moves of the last eight months--splitting off Time Warner Cable into a separate distribution company, acquiring the social network Bebo for a whopping $850 million, shutting down New Line Cinema, and reducing corporate overhead, among other things--and outlining his vision of Time Warner's bright future as the world's leading media and entertainment supplier.

L.G.: What about NBC Universal?

J.B.: Well, that's just a speculation.

L.G.: It is. I just wondered if you're intrigued by that.

J.B.: You know, intrigued, do we have to use that word?

L.G.: No. Any word you want!

J.B.: Look, everyone speculates about what will happen to all of these media companies, and there's a fair amount of speculation as to whether G.E. will decide that the NBC Universal company benefits from being inside G.E. or not. To the extent it decides it doesn't, then they have to think of what to do with it. People leap to the idea, probably wrongly, as they say to sell it. That's not necessarily the case.

L.G.: Well, they keep saying, they won't.

J.B.: I know. If they did, they have a taxable sale or something, so I don't want to prejudge them, but they have to decide what's in their interest. But if they decided not to sell it, they may decide to spin it off, who knows? Anything that comes up, this is true of all the usual suspects, whether it's Scripps or NBC or Discovery, names come up in every sector we're in, and they ask, are we interested in it? Well, I would go back to what we just said.

L.G.: "They" being the kibitzers?

J.B.: Reporters, analysts, investors, everybody. We already said that we have kind of an obligation to look at anything that is out there that, if combined with our company, would produce a clear return for our shareholders. The problem with those speculations is that no one ever knows the price at which any of these things would be available. And we're kind of a big media company--at the lead if not the lead in most of the markets, from movie production, TV production, networks, magazine publishing. So if something comes up in one of those, we are an obvious candidate to consolidate and operate those businesses. We'd have to look at all of them, we will look at all things that happen. That does not mean we'll do them. It just means we'll have to look at them and see if they're available and they're things we think we could operate--and if we could, with a high degree of confidence, operate them at a return that exceeds the price of whichever method it would take to acquire them. We don't set out with a need or a predisposition to acquire them. We have kind of a responsibility to look at.

Read the whole story here.

Nearly nine months into his gestational period as chief executive of Time Warner, company loyalist Jeffrey Bewkes is hoping to deliver a media behemoth reborn. The 56-year-old Bewkes--a three-decade v...
Nearly nine months into his gestational period as chief executive of Time Warner, company loyalist Jeffrey Bewkes is hoping to deliver a media behemoth reborn. The 56-year-old Bewkes--a three-decade v...
 
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We hear stories like this every 4 years or so--that GE is selling NBC. But GE will NEVER sell NBC (and its ancillaries MSNBC, CNBC, NBC-Uni, etc.) as it is their propaganda arm, with which they shape culture ( to a certain degree) to sell products, and defend one of the world's biggest corporations (GE itself) against attacks both ideological and monetary. This deal will not happen.

    Favorite    Flag as abusive Posted 03:51 PM on 09/18/2008

It should be noted that AOL bought time warner....which is still crazy.

    Favorite    Flag as abusive Posted 11:47 PM on 09/17/2008

I bit my tongue really hard today. now I got like this wart thing on my tongue.

    Favorite    Flag as abusive Posted 10:46 PM on 09/17/2008

Hmm they can't get there s**t together with the empire they got now, so why run another company into the ground with just as crappy or crappier programmming. GE just spin it off as an independent entity.

    Favorite    Flag as abusive Posted 06:03 PM on 09/17/2008
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At this rate, in two years there will only be two media conglomerates -- Time Warner and the Weekly Reader.

    Favorite    Flag as abusive Posted 05:56 PM on 09/17/2008

Jeff Bewkes and Time Warner leave NBC alone. Let them first get the story of all the corruption and bribes of GE and the Pentagon and their complicity in the Iraq war and then you can buy them.

    Favorite    Flag as abusive Posted 11:49 AM on 09/17/2008

He's ahead of the curve; he already looks harried & skinny. Since the melt down, all of Wall St's machers will look lean & hungry. Who knows, GE may sell NBC to Time-Warner? The market continues to be interesting.

    Favorite    Flag as abusive Posted 10:19 AM on 09/17/2008
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Should the media consolidation continue I would be worried that we would lose that Left Leaning Media Evening that is MSNBC. I for one make sure I catch both Olberman and Maddow every night and I hate it when they are not on.

And does anyone else hear "Beeps" during the Maddow show? I finally have convinced myself that it is not in my home but on the TV and only during her show. Or tell me I am wrong.

    Favorite    Flag as abusive Posted 10:18 AM on 09/17/2008

I would hate to see this consolidation take place. Like you I am a Olberman and Maddow fan. I watch like clock work without fail, and will go crazy if I somehow miss the showw. That never happens... By the way Rachel beat Larry King in viewership.

I do also hear those beeps as well, ok, so I am not crazy. I thought at first that it was my microwave, and then my cell phone... it is the show!!!

    Favorite    Flag as abusive Posted 08:38 AM on 09/18/2008

What's he trying to do -- beat down the price?

    Favorite    Flag as abusive Posted 09:42 AM on 09/17/2008
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I hope this doesn't happen. I don't want NBC, MSNBC and Newseek merging with TIME WARNER. The two magazines are similar enough as is.

    Favorite    Flag as abusive Posted 08:50 AM on 09/17/2008
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