MEDIA

Obama Buys Half Hour Of Primetime Week Before Election

11/09/2008 05:12 am ET | Updated May 25, 2011

The Obama campaign has bought a half hour block of primetime television - from 8-8:30pm ET - on Wednesday, Oct. 29, on CBS, NBC, and MSNBC, according to television industry sources.

The bold buy, first reported by the Hollywood Reporter and featured on the Drudge Report, will put the Obama show uninterrupted to American television sets across the country less than one week before election day. The Obama camp remains in talks with other networks to do the same on other channels.

Evan Tracey, chief operating officer of the Campaign Media Analysis Group or CMAG, estimates that 30 minutes of primetime network television would cost at least $500,000.

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