Looking to boost reader interest, TV Guide today announced that it was teaming up with NBC to give away downloads of the network's 30 Rock Season 3 premiere a week before it airs.
Subscriber and newsstand copies of the Oct. 27 issue--which features 30 Rock co-stars Tina Fey and Alec Baldwin on the cover--will each include a unique download code. By entering the code on iTunes' Web site, readers can get a free download of the episode, which airs Oct. 30.
