Weinsteins Sue Bravo For Refusing To Promote "Project Runway"

Bravo isn't the only one claiming it's been damaged by the decision to move "Project Runway" to Lifetime.

In papers filed Friday in federal court in New York, producer the Weinstein Co. claims Bravo intentionally refused to promote Season 5 of the reality series because of the move and is seeking unspecified damages.

TWC said some of the things Bravo did to sabotage the ratings and value of the show included changing the show's airtime; running a small number of ads; creating "mundane and unappealing" ads; providing little information for the press about the season premiere; and revealing spoilers about future episodes.

The company also alleges that when Bravo began to suspect that the show might move to a rival network, it created "copycat shows" based on the "Runway" format.

Read the whole story here.

Comments

[crayola 08]

i really enjoyed project runway. i think moving to lifetime network is going to prove to be a huge mistake

[lisakaz2]

Oh puleeze. This season wasn't as interesting as the last one, frankly. And when a formula works, you try for more of it. Who told you chumps to move your program anyway?

Greedy jerks.

[marymansour]

This can all be fixed by hiring Palin if she loses the election. With her current flair for shopping binges at expensive stores, Sary would be a public relations shoo in. As the new hostess she can toot up those used clothing stores she frequents in good old Wasilla. Just a suggestion. I wouldn't watch Runway if you stuck needles in my eyes.

[SherryIndianapolis]

TWC is right on this one. I have watched PR since day one and this past season (not one of the best) was no where near as well promoted or talked up as past seasons.

I'm to the point I'm starting not to care where or when it comes back.......

[YeahDonkey]

Bravo is one of the worst cable networks EVER!!!! Note to Bravo Execs: I have highschool freshmen that could run your network better than you, your promos for all your shows are horrible but to some how lose Project Runway is complete stupidity. HEY HARVEY!!!!! GET YOUR OWN NETWORK SO MY STUDENTS AND I CAN RUN BRAVO INTO GROUND!!!!!!!!!!

[SaintZak]

It wasn't a very good season. It seemed like they chose people who had been rejected for earlier seasons.

[Ksisay]

The contestants were very talented this year. Korto Momulu should have won, although Leann Marshall, who dis win made an absolutely killer wedding dress within her wave theme...

[milman1]

"auf wiedersehan Heidi"