Google Flu Tracker Watching Out For Search Trends

Google Flu Tracker Watching Out For Search Trends

Google Flu Trends was developed with the help of the U.S. Centers for Disease Control and Prevention and is based on the number of search queries made about influenza. The company said it noticed that there was a correlation between the frequency of such searches and incidence of the flu.

Instead of the one or two week lag that traditional flu surveillance systems have, Mountain View, Calif.-based Google (NASDAQ: GOOG) said its reports will be updated daily. They are available at www.google.org/flutrends.

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