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YouTube To Sell Ads On Search-Results Pages

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New York Times   |  STEPHANIE CLIFFORD   |   November 12, 2008 08:31 PM

Read More: Google, Youtube, Youtube Ads, Youtube Advertisements, Business News

Google announced on Wednesday that it would begin selling space on YouTube search-results pages to advertisers, part of its effort to turn its expensive acquisition into a major revenue producer.

The feature allows anyone who has a video on YouTube to promote it on a search-results page. An advertiser -- or a video maker who wants to promote a work -- can bid on keywords like "silly cats," "financial crisis," "James Bond," or anything that strikes one's fancy.

Read the whole story here.

Google announced on Wednesday that it would begin selling space on YouTube search-results pages to advertisers, part of its effort to turn its expensive acquisition into a major revenue producer. The...
Google announced on Wednesday that it would begin selling space on YouTube search-results pages to advertisers, part of its effort to turn its expensive acquisition into a major revenue producer. The...
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