"Fox & Friends" Explain Formula For Success: "You Don't See Us Screwing Around" When News Is Serious

New York Daily News:

Brian Kilmeade says what makes Fox News Channel's "Fox & Friends" work each day is that it easily bounces between silly and serious.

"I think we're looser, and at the same time, we realize at any moment something can change," says Kilmeade, one of three co-hosts. "Something can blow up. Someone could die, and when that happens, viewers don't want to turn on comics."

Whatever the formula, it's working. Kilmeade, along with Steve Doocy and Gretchen Carlson, averaged 1.2 million viewers in November, according to the Nielsen ratings, more than CNN's "American Morning," which averaged 683,000 viewers and MSNBC's "Morning Joe," with 604,000.

The important part, Kilmeade adds, is knowing when to crank up the laughs - or drill down deep into news. "When this bailout bombed out, you didn't see a lot of fun on the show," he says. "People are concerned about 401k's. You don't see us screwing around."

Read the whole story: New York Daily News

Comments

[Vyvjala]

09:37 PM on 12/14/2008

The photo in this thread is of the new crashtest dummies.

[clsmithj]

08:47 PM on 12/11/2008

It's good to see Morning Bloe losing the ratings race. Brings great joy to this liberal's heart.

[Lazslo]

05:21 PM on 12/11/2008

I just happened to change the channel two mornings ago as the show was beginning. And what was the big story that morning? Jeremiah Wright. What's the formula for success? Racism, yellow journalism and pandering to an ever increasingly ignorant audience.

[brklynivn]

04:13 PM on 12/11/2008

What success? This is the lamest morning show on television.

[longnow]

01:38 PM on 12/11/2008

Mr and Mrs Happy, I mean Doocy are really HUGE and a sad
commentary on American Intel. For a HUGE laugh type
in Doocy's name in Amazon.com. In parts of this wonderful
country he is considered not a liar for hire
but an all around Jimmy Stewart sweetheart.

[BPCentrisAmerican]

09:22 AM on 12/11/2008

A really stupid audience.

[BarackDaVote]

08:59 AM on 12/11/2008

Bwaha ha ha ha

Seriously,

Who watches Faux & Fools?????

[biancatroll]

05:00 AM on 12/11/2008

*BARF*

[larry278]

01:29 AM on 12/11/2008

Serious on FAUS & FIENDS, rarely; complete f#ck ups constantly are the forte of FAUX & FIENDS. FAUX can't even get promos & self-congratulation right. Mr Ailes needs his on-air talent to work on that; they still don't have a clue on how it's done by other media outfits. They need to study back issues from year 1 to now of TIME or Art Linkletter 4 hours a day, 7 days a week.

[bartonfink]

01:27 AM on 12/11/2008

ignorance is bliss

[calipublican]

11:57 PM on 12/10/2008

lol well they say jealousy breed contempt and look at all the liberal foamers bwhahahahahaa

[Andman0121]

03:14 AM on 12/11/2008

who is foaming? We "liberals" are merely pointing out the ridiculous notion that these "news anchors" in no way deliver news in a serious way. So jealous? What are you talking about?


Still disliking simple-minded conservatives

[sandiegoconservative]

04:33 PM on 12/11/2008

I think he is merely pointing out that Fox News continues to beat the crap out of most other programs in similar content and/or the same time slot, despite all the DimLibs talking about how terrible the programming is on Fox. Which means either the majority of the people who watch these programs or right, or the minority of people on here who rail about Fox News are right. The ratings speak for themselves.

[AnalyzeIT]

09:07 PM on 12/10/2008

Many of us do not see you at all.....but we do see you continue to try and "dumb down America"

The new is serious, and we do not understand why you, (in case you read this) all talk about and report half of the truth.

Not only that, why do you ask a guest a question and then talk over them when they attempt to answer? Very annoying, like all of you are.

And of course in the above comment, I'm being rather nice.
*
*

[watchTVgetSTUPID]

08:51 PM on 12/10/2008

The destruction of the auto industry is serious and they contribute to it.

Let us remember that when the chips were down, the Republicans fought tooth and nail to destroy the American auto industry.

They created $5 a gallon gas
They created a credit crisis
They created a recession
They created unfair trade agreements forcing local industry to compete against $1 hour labor from Asia

All these brought the auto industry to its knees
Now they fight to finish off the economy starting in Michigan Ohio and indiana

[Mattie]

07:04 PM on 12/10/2008

I don't see them at all, I would never watch FOX

[dashboard]

04:58 PM on 12/10/2008

Fox and fiends appeals to the Real America Sarah Palin spoke of ....the Real (dumb) America

[whosyourdaddy]

05:18 PM on 12/10/2008

Good thing we have (smart and clever) guys like you to look out for the rest of us.

[dashboard]

05:34 PM on 12/10/2008

Fox and Friends, Journalism at its finest.

http://showhype.com/story/fox_news_airs_altered_photos_of_ny_times_reporters/