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Ben Silverman Staying At NBC

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NBC Universal president and CEO Jeff Zucker pulled off a surprising coup this week in keeping Jay Leno at NBC, and now he says he is retaining another high-profile name.

Zucker says NBC Entertainment and studio co-chairman Ben Silverman is going to sign a new deal to stay at the company.

"Ben will continue to be here at NBC, yes," Zucker told B&C as part of a candid Q&A that runs in its entirety in the December 15 issue.

Zucker's decision comes despite the network's continuing primetime struggles after a fall in which none of its high profile launches, from Knight Rider to My Own Worst Enemy,caught on despite the strong promotional launch pad of a wildly-successful, record-setting Olympics from Beijing.

Read the whole story at Broadcasting & Cable