01/14/2009 05:12 am ET | Updated May 25, 2011

NICK'S BIG GREEN HELP: Nickelodeon's Eco-Conscious Program

When it comes to promoting a higher eco-conscious standard of living, Nickelodeon and their kid-centered environmental movement The Big Green Help have long been ahead of the curve. Backed by an increasingly diverse slate of pro-social initiatives and community-based guidance groups, The Big Green Help has spent years raising kid-awareness of the state of the environment, emphasizing positive attitudes and energy conservation.

Next week, Nickelodeon is planning to launch another chapter of their environmentally friendly challenge by opening up an online game at the Big Help website ( Given the enormous popularity of online gaming both in the United States as well as abroad, the online multiplayer kids game seeks to use social media itself as a tool to help educate today's youth about global environmental concerns.