HBO Buys Exclusive Rights To Obama Inauguration Opening Ceremony

Hollywood Reporter:

HBO will kick off coverage of Inauguration Week with an exclusive Sunday, Jan. 18, telecast of the star-studded opening ceremony, two days before the saturation coverage of President Barack Obama's inauguration begins in earnest.

In 1993, HBO paid $1.5 million to the Presidential Inaugural Committee to exclusively televise Bill Clinton's kickoff from the Lincoln Memorial, something that annoyed non-HBO subscribers who weren't able to watch the concert by Bob Dylan and Diana Ross.

Read the whole story: Hollywood Reporter