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New York To Glamorize City Hall Weddings, Sell $9 'Diamond' Rings

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SARA KUGLER | January 7, 2009 06:29 PM EST | AP

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Carlos Sanchez kisses his bride Jennifer Avilla at the photo wall after getting married during the press preview of New York's new Office of the City Clerk/Marriage Bureau, Wednesday, Jan. 7, 2009. New York has given its marriage bureau a drastic makeover in hopes of making it a Las Vegas-style wedding destination and bringing in more tourism dollars. It replaces a cramped, poorly lit experience with a 24,000-square-foot space that includes a photo wall and a florist. (AP Photo/Mary Altaffer)

NEW YORK — Watch out, Las Vegas: New York City wants to become the new No. 1 place to tie the knot.

Mayor Michael Bloomberg has given City Hall's famously gritty marriage bureau a gleaming makeover, with fewer lines, more space to take photographs, video screens to monitor wait times and wedding chapels with gauzy curtains and walls painted in muted tones.

And in case the newlyweds-to-be forget any essentials, the space features a small shop that sells fresh flowers, disposable cameras, tissues, hairspray and sparkly fake diamond rings for $9 each.

The sleek 24,000-square-foot space officially opens Monday, replacing a grubby, cramped, poorly lit office. It is designed to put some glamour into City Hall weddings while bringing more tourism dollars to the city.

"We want to be the wedding destination of the world," said Deputy Mayor Patti Harris.

In 2008, the city issued nearly 70,000 marriage licenses and is set on competing with places like Las Vegas, which tops the list. There may be an opening now, though, as business appears to be dropping there.

Clark County, where Las Vegas is located, issued 95,888 licenses in 2008 _ its lowest number in 15 years, according to figures provided by a county spokesman.

Couples seeking to say their vows before the city clerk in New York will now do so in an ornate lower Manhattan building that dates to 1929 and still retains some of its original features like grandiose columns and marble floors.

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Before its nuptial makeover, the space had been used for various government activities, including the Department of Motor Vehicles and some federal operations after the Sept. 11 attack.

Construction on the overhaul began in 2006. Officials overseeing the $12.3 million project even brought in Bloomberg's favorite decorator, Jamie Drake, who worked on his Upper East Side town house.

The result is a gleaming ground-level space with soft lighting, cushioned seating and computerized kiosks for online application processing. There are also large restrooms with vanities and full-length mirrors, giving brides more room to primp for the big moment. Couples can also bring iPods to play their own music during ceremonies.

The Bloomberg administration, always searching for new ways to market the city to tourists around the world, has plans to advertise its marriage bureau to attract more visitors. It is also working with local hotels and other attractions to create special wedding packages for couples.

New York state law requires brides and grooms to wait 24 hours after getting a marriage license before they can have the ceremony.

Those from out of the country need only to have valid passports, according to the city clerk. Marriage licenses cost $35, and there is a $25 fee to hold a ceremony at the new facility, although the city says those amounts might increase.

Officials gave the media a preview of the new space Wednesday and kicked off the launch with the wedding of a Queens couple, Carlos Sanchez and Jennifer Avila.

Afterward, the newlyweds said the marriage bureau makeover gave them a romantic setting for their wedding _ a major improvement from the old digs.

"It's not comparable," Avila said. "This place is beautiful."

___

On the Net: http://www.cityclerk.nyc.gov/

NEW YORK — Watch out, Las Vegas: New York City wants to become the new No. 1 place to tie the knot. Mayor Michael Bloomberg has given City Hall's famously gritty marriage bureau a gleaming make...
NEW YORK — Watch out, Las Vegas: New York City wants to become the new No. 1 place to tie the knot. Mayor Michael Bloomberg has given City Hall's famously gritty marriage bureau a gleaming make...
 
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- iPolitics I'm a Fan of iPolitics 33 fans permalink

good deal

    Favorite     Flag as abusive Posted 09:21 AM on 1/09/2009
- Seahorse I'm a Fan of Seahorse permalink

My wife and I were married in N.Y. city hall 30 years ago. The license was $20. We joke that is was the best $20 we ever spent. We were married by, and I am not making this up, an assistant clerk city named Jimmy Carter. We were legally married once we signed the paperwork and he notarized it, but he said he would “do a little ceremony” if we wanted.
We did, I kissed the bride and I tipped Jimmy $20 for the extra service.

We bought our wedding rings at his place where you brought in a picture of the ring you wanted and they would make you a knock-off for a lot less then the “name brand” wedding rings.

After we were married we walked over to Chinatown for dim sum. Then we went back to Brooklyn, bought a bottle of champagne and went to our tiny apartment and well…did what newly weds do.

We think we had the best, most romantic wedding any couple ever had.
And you know what? We did.

    Favorite     Flag as abusive Posted 12:57 PM on 1/08/2009
- janinei I'm a Fan of janinei 17 fans permalink
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very cool story!

    Favorite     Flag as abusive Posted 01:03 PM on 1/08/2009
- jukesgrrl I'm a Fan of jukesgrrl 102 fans permalink
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Congratulations to you and Mrs. Seahorse on your 30 years together. If you have what it takes to make a good marriage, all the Trump-style wedding extravaganzas in the world won't make it any easier.

    Favorite     Flag as abusive Posted 06:11 PM on 1/08/2009
- Topfeeder I'm a Fan of Topfeeder 35 fans permalink

Aw, that's so sweet. I had 2 very small weddings myself. They DO feel so much more romantic than these big, debt inducing galas folks have now.

    Favorite     Flag as abusive Posted 04:53 PM on 1/09/2009
- rextrek I'm a Fan of rextrek 47 fans permalink
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and ANOTHER SLAP IN THE FACE TO LGBT Americans.....LOOK what we have...and you can't! Ha ha .....I don't watch anything that has to do with any marriages via TV shows,commercials etc......until EVERY American has the RIGHT to Marry.

    Favorite     Flag as abusive Posted 12:24 PM on 1/08/2009
- jukesgrrl I'm a Fan of jukesgrrl 102 fans permalink
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I join you in your desire to make this wedding destination a place for ALL New Yorkers.

    Favorite     Flag as abusive Posted 06:14 PM on 1/08/2009
- Topfeeder I'm a Fan of Topfeeder 35 fans permalink

I'm with you friend.

    Favorite     Flag as abusive Posted 04:54 PM on 1/09/2009
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