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Birth Control Pill Yaz's False Advertising: Doesn't Help Acne, Pre-Menstrual Syndrome

First Posted: 3/14/09 Updated: 5/25/11

Pill

New York Times:

Bayer HealthCare Pharmaceuticals has just introduced a new $20 million advertising campaign for Yaz, the most popular birth control pill in the United States.

But the television ads, now running during prime-time shows like "Grey's Anatomy" and on cable networks, are not typical spots promoting the benefits of a prescription drug. Instead, they warn that nobody should take Yaz hoping that it will also cure pimples or premenstrual syndrome.

Read the whole story: New York Times

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Filed by Julie Satow  |