05/10/2009 05:12 am ET | Updated May 25, 2011

YouTube, Hulu On Web Video Collision Course

Google's YouTube is moving ahead with its push for more professional movie content. Sony (SNE) confirms to Bloomberg that it's talking to Google about potentially putting ad-supported, full-length movies on YouTube.

More deals like that could increasingly pit YouTube up with Hulu for deals and eyeballs. YouTube has the biggest online video audience by far, but Hulu has built a brand around professional TV shows and movies.

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