Hearst, Coupons.com Partner To Offer Web Users Discounts
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Folio::
Hearst is looking to tap into the growing number of recession-hit consumer turning online to find discounted shopping. The publisher has partnered with Coupons.com to launch a "coupons and deals" section on Delish.com, featuring a gallery of coupons for users to print and use.
The launch follows a month-long test on QuickandSimple.com, which resulted in 55,600 coupons printed at a value of roughly $100,000.







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Folio: | Jason Fell | 04/13/09