Tiffany's Sales, Profit Plunge

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MAE ANDERSON | 05/29/09 06:14 PM | AP

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FILE - In this file photo taken March 23, 2009, jewelry is on display in the window of the Tiffany & Co. flagship store on Fifth Ave., in New York. Jewelry retailer Tiffany & Co. said Friday, May 29, its first-quarter profit plunged 62 percent on a steeper-than-expected drop in sales as consumers continued to pull back on spending. (AP Photo/Mary Altaffer, File)

NEW YORK — Jewelry retailer Tiffany & Co. said Friday that its first-quarter profit plunged 62 percent as sales tumbled, particularly in the U.S., as consumers continued to shy away from luxury purchases.

Still, the earnings matched Wall Street's expectations and the company maintained its profit outlook for the full year. Tiffany said it cut spending in the first quarter to offset weak sales by cutting 10 percent of staff _ or 900 people _ and lowering marketing spending.

Tiffany, like many other luxury companies, has seen sales soften as consumers cut back on big-ticket, discretionary purchases amid the recession. Tiffany said sales of items over $50,000 were particularly weak, and lower-priced silver and gold jewelry performed better.

The New York-based retailer earned $24.3 million, or 20 cents per share for the three months ended April 30, down from $64.4 million, or 50 cents per share, a year ago.

That matched expectations of analysts polled by Thomson Reuters.

Edward Jones analyst Matt Arnold said U.S. sales were worse than expected but the company was able to make up for the shortfall elsewhere.

"The diversification of the company kind of shined through here," he said. "Other geographies picked up the slack and enabled the company to come in okay."

"Despite reduced consumer demand in the luxury sector, Tiffany is, and is projected to remain, solidly profitable and will generate substantial cash from operations," Chairman and Chief Executive Michael J. Kowalski said in a statement.

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Sales fell 22 percent to $523.1 million from $668.1 million a year ago and below analysts' expectations for revenue of $533 million.

The biggest sales drop was in the Americas, where slid 31 percent, with U.S. sales in stores open at least one year, a key retail metric known as same-store sales, down 34 percent. That includes a 42 percent sales drop at its New York flagship store.

The company said the drop was due to less spending by financial-sector employees and a drop in foreign tourists.

However, Tiffany said the drop in tourism might have benefited European stores, where same-store sales rose 3 percent and total sales fell 8 percent, mostly due to the stronger dollar. Sales in Asia-Pacific fell 9 percent.

Excluding the impact of the stronger dollar, worldwide sales slipped 18 percent and same-store sales dropped 21 percent.

Chief Financial Officer Jim Fernandez said Tiffany faced tough competition during the quarter.

"Our business in the U.S. is being affected by challenging economic conditions, but we're also facing a headwind from continued heavy and unprecedented levels of discounting by many competitors, including liquidation sales by some who will likely be closing their stores," he said in a conference call.

In an effort to cut costs, the company reduced marketing spending. It has reduced catalog mailings and begun to rely more on e-mail messages to reduce costs. It also cut about 900 jobs, or 10 percent of staff, during the quarter.

"They're doing a good job navigating what's going to be a really tough environment for luxury goods," analyst Arnold said.

Tiffany reaffirmed its guidance for full-year earnings from continuing operations of $1.50 to $1.60 per share. Analysts expect profit of $1.56 per share.

The company ran 209 stores and boutiques at quarter's end, up from 192 shops a year earlier.

Shares rose 24 cents cents to close at $28.37 Friday.

___

AP Retail Writer Michelle Chapman contributed to this report from New York.

NEW YORK — Jewelry retailer Tiffany & Co. said Friday that its first-quarter profit plunged 62 percent as sales tumbled, particularly in the U.S., as consumers continued to shy away from luxury ...
NEW YORK — Jewelry retailer Tiffany & Co. said Friday that its first-quarter profit plunged 62 percent as sales tumbled, particularly in the U.S., as consumers continued to shy away from luxury ...
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- Diogenis I'm a Fan of Diogenis 65 fans permalink

A tumble? awwwww, tsh tsh

    Favorite    Flag as abusive Posted 07:25 PM on 05/31/2009
- jalowe1957 I'm a Fan of jalowe1957 36 fans permalink
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When Holly Golightly is resurrected from the dead, breakfast at Tiffany's will be back in style.

    Favorite    Flag as abusive Posted 03:55 PM on 05/31/2009

Tiffany's is not as upscale as it once was, over the last decade they have expanded quite a bit, and went after a younger and less affluent market segment. They are probably suffering from the masses who can no longer afford to buy up at Tiffany's.

    Favorite    Flag as abusive Posted 01:28 AM on 05/31/2009
- Samalabear I'm a Fan of Samalabear 63 fans permalink
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If you want some really unique and beautiful pieces, made by individual artists visit Etsy.com. I don't make or sell jewelry there, but some of the items are drop-dead gorgeous at fair prices and, let's face it, you're not padding a CEO's fat wallet. I have a shop on Etsy, but it's not jewelry. I just know that this is a great way to satisfy your bauble fix, if you have one.

    Favorite    Flag as abusive Posted 10:38 AM on 05/30/2009
- popart I'm a Fan of popart 10 fans permalink
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the "mark up' on that stuff is criminal....but rich people with money are like kids in a candy store...gimme gimme gimme....i just hope some artists and craftsmen and working stiffs get a cut of the action......if they were waiting for me to shop at Tiffany they would most certainly be out of luck!

    Favorite    Flag as abusive Posted 03:36 PM on 05/29/2009
- Diogenis I'm a Fan of Diogenis 65 fans permalink

continue at Walmart then.

    Favorite    Flag as abusive Posted 07:26 PM on 05/31/2009
- vippy I'm a Fan of vippy 65 fans permalink

The rich make all the money, so why aren't they doing their share of holding up the economy?
I thought the RIGHT told us that trickle down works, now Tiffany has to lay off people.

    Favorite    Flag as abusive Posted 02:42 PM on 05/29/2009
- markytex I'm a Fan of markytex 7 fans permalink

obama has convinced everyone it is cooler to pay taxes. you get that good inside feeling that you are making a difference.

    Favorite    Flag as abusive Posted 01:09 PM on 05/29/2009
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What, people aren't buying over priced glass anymore! This is Un-American. We want our baubles.

The next thing you know, people might stop believing that home prices always go up in value, the stock market is your best long term investment, and be sure to pay 300% markup on your jewelry.

don
littleguylobby.org

    Favorite    Flag as abusive Posted 10:14 AM on 05/29/2009
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