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'Mad Men' To Collaborate With Banana Republic

08/10/2009 05:12 am ET | Updated May 25, 2011

The partners joining forces for the "Mad Men" marketing blitz include Banana Republic, Clorox, Vanity Fair and Variety. The efforts are more extensive than those a year ago, when Lionsgate released the first season on DVD and AMC was about to start season two on TV.

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