Italy Launches Program To Convince Tourists They Aren't Being Ripped Off

09/13/2009 05:12 am ET | Updated May 25, 2011
  • GlobalPost

ROME -- In the midst of Italy's peak tourist season, government officials are taking dramatic steps to ensure that Rome's reputation for cheating out-of-towners -- and a series of high-profile incidents that have reinforced it -- will not cripple the country's strongest economic sector.

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