"Family Guy" is the first animated series in almost 50 years to earn an Emmy nomination for best comedy series, and it is not going to lose without a fight.
The show, which is up against six other comedies ("Entourage," "The Office," "30 Rock," "Weeds," "How I Met Your Mother" and "Flight of the Conchords") has started a public ad campaign bashing its competitors.
The first short in the series has baby Stewie attacking "The Office" and his friend Brian for defending it. "Indians and Hispanics don't live in Scranton!" He yells.
Stewie, who was recently outed, may have stiffer competition in his future brawls when Karl Rove and Rush Limbaugh guest-star this season.