New Yorker Partners With HSBC For Money Issue
Forbes.com:
Readers of The New Yorker will open the magazine's Oct. 12 money-themed issue and find that the Conde Nast publication has a bit more of the stuff it is writing about.
HSBC Bank USA is sponsoring the issue, which will feature three different illustrated money-themed covers on each magazine. Within the Conde Nast publication, HSBC ads appear opposite the three covers, inside a cover flap, on the inside back cover facing the popular New Yorker cartoon caption contest page, and on the back cover.







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First Posted: 10- 5-09 09:15 AM | Updated: 10- 5-09 09:21 AM