LockerBlogger: New Social Network Wants To Take Sports Fans "Inside The Locker Room"

03/18/2010 05:12 am ET | Updated May 25, 2011

The social network's hook is to get pro and famous athletes to create profiles where they can blog, post video content and give fans an inside look into their lives and training. In turn, fans can connect with professional athletes in a more engaging way.