BUSINESS

Why The Vitamin Industry Did So Well In The Recession

03/18/2010 05:12 am ET | Updated May 25, 2011

On Thursday, the government declared the recession over, which means it's time to figure out who won. During the past several months, I've been identifying companies that thrived during the downturn, such as McDonald's (MCD) and the guns-and-ammo manufacturer Freedom Group.

Another group that seems to have had the right business model for a downturn is vitamin companies.

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