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Maureen Sullivan: Ex-Googler Is Behind AOL's New Brand

First Posted: 3/18/10 Updated: 5/25/11

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Maureen Sullivan

businessinsider.com:

If AOL's new brand identity "Aol." looks like something the old AOL wouldn't do, maybe that's because it's the work of a very new employee: AOL CEO Tim Armstrong's 27-year-old chief of staff, Maureen Sullivan.

Read the whole story: businessinsider.com

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Jarvis Coffin: "Aol.": Company Unveils New Branding

The new Aol mark featuring lower case "o" and "l" and a dot at the end does a nice job of cracking open the brand for a new look.

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