The Republican National Committee has hired Alex Castellanos, a long-time political strategist and GOP consultant, as an adviser.
Castellanos has been described (according to his National Media biography) as the "father of the attack ad." He's best known for a racially-charged ad he made in 1990 for racist former Sen. Jesse Helms (R-N.C.). The ad, called "Hands," featured a pair of white hands crumbling a job-rejection while the narrator said, "You needed that job. You were the best qualified. But they had to give it to a minority, because of a racial quota. Is that really fair?" More recently, Castellanos has taken the lead in crafting an anti-health care reform message for congressional Republicans.