STYLE
03/18/2010 05:12 am ET | Updated May 25, 2011

Avon Ladies Breed Tech-Savvy Mark Makeup Girls

"We've taken the same DNA of direct selling that has always been a part of Avon's history and applied it to the digital world for our Mark reps to reach their customers," said Claudia Poccia, president of Mark at Avon, which introduced the brand in 2003. "Now, we're offering our Mark reps the opportunity to sell products not just door to door, but on Facebook, wall to wall."

Read more on New York Times