As AARP continues its Create The Good initiative, they've got a new group of supporters to appeal to audiences young and old: NFL players, also young and old.
The NFL Players Association and AARP have announced a partnership to encourage public service and volunteerism through service projects featuring current and former NFL players through 2010.
James "JB" Brown, host of CBS's NFL Today, has worked with Create The Good since its 2009 inception and will help to recruit players for the service projects.
"I couldn't be more thrilled to see AARP and the NFLPA come together on such an important and critical topic," said Brown. "I'm proud to be part of Create The Good and as AARP's National Community Ambassador, I look forward to working with the NFL Players Association to help spread the message about the importance of getting involved and taking action."
CreateTheGood.org provides nation-wide volunteer opportunities and includes ideas for do-it-yourself service projects. It's currently unclear which specific NFL players will participate in the 2010 service projects, though 17 different communities nationwide will see NFL players participate during April, which is National Volunteer Month.