Vogue editor-in-chief Anna Wintour and other V.I.P.s will almost always sit near the end of the front row in the section to the left of the runway--sometimes known as the "A" section. This is considered the best vantage point because it is the first place where the models turn. It is also close to the doors--ideal for making a quick exit and getting on to the next show. Celebrities usually sit in the middle of the front row, so the photographers can see them without creating a traffic jam. Retail executives usually are sprinkled between rival editors, to avoid awkward situations: Bergdorf's for example, doesn't want Saks knowing which looks it is circling in the program.
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