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Penguin Launches Science Books Imprint, Makes A Bet On Niche Publishing

First Posted: 5/10/10 Updated: 5/25/11

Penguin

Crain's New York Business:

Penguin Group USA is making another bet on niche publishing.

At a time when most houses are looking to cut back on titles, the publisher is launching a new imprint dedicated to science books for the general reader, the company announced Wednesday.

Read the whole story: Crain's New York Business

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Penguin Group USA is making another bet on niche publishing. At a time when most houses are looking to cut back on titles, the publisher is launching a new imprint dedicated to science books for the ...
Penguin Group USA is making another bet on niche publishing. At a time when most houses are looking to cut back on titles, the publisher is launching a new imprint dedicated to science books for the ...
Filed by Jessie Kunhardt  |