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Wash U Alum Designs An Earbud For Everyone

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Students dissatisfied with their current uncomfortable earbuds no longer need to suffer. Washington University is beginning to market Yurbuds, earbuds personally customized for maximum comfort.

Seth Burgett, who earned his Executive MBA from Olin Business School at Washington University in December 2009, started Yurbuds in January 2008. Burgett came up with the idea in September 2007, when he was working out for a half ironman triathlon.

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