Rolling Stone's General McChrystal Issue A Newsstand Hit

08/28/2010 05:12 am ET | Updated May 25, 2011
  • WWD

Rolling Stone has a hit on its hands thanks to Gen. Stanley McChrystal. Citing initial estimates from New York and Los Angeles (where the issue containing Michael Hastings' bombshell profile of McChrystal went on sale Wednesday, before hitting national newsstands Friday), a spokesman for the magazine told WWD on Friday afternoon the double issue had already sold "at least five times the number we normally sell on newsstand, and that's a conservative estimate. It's easily shaping up to be the best-selling issue of the year."

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