How LeBron James, Ari Emanuel And Jim Gray Got 'Decision' Special On ESPN

07/12/2010 04:04 pm ET | Updated May 25, 2011
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By now you've heard the offense against basketball star LeBron James' one-hour TV special to announce his team choice -- that it was narcissistic, sullied his brand and blurred the journalistic line for ESPN. But what you haven't heard is the defense of the man who helped put the show together: uber-agent Ari Emanuel, who says "The Decision" forwarded the paradigm for advertiser-funded programming.

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