MEDIA

David Hasselhoff Roast A Hit For Comedy Central

08/17/2010 05:55 pm ET | Updated May 25, 2011

NEW YORK -- The Hoff gave Comedy Central a turbo boost in the ratings.

The Sunday night premiere of the "Comedy Central Roast of David Hasselhoff" was the highest rated cable show of the night among adults and the top show in all of TV among males 18-34, the network said Tuesday.

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