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'The Situation' Worth $5 Million A Year: His Most Ridiculous Endorsements (PHOTOS)

First Posted: 8/23/10   Updated: 5/25/11

UPDATE: A separate report claims The Situation is going to be a contestant on 'Dancing with the Stars' next season.

PREVIOUSLY:
'The Situation' is set to earn $5 million in 2010, sources tell The Hollywood Reporter.

Mike Sorrentino, 29, reportedly earns $60,000 per episode of 'Jersey Shore' and commands an appearance fee of $15,000 to $50,000. These paychecks put him at about $1 million before his many endorsements and branded products.

"We are really excited about all the opportunities coming Mike's way," his manager, Mike Petolino of Gotham Entertainment, told THR. "He has been able to secure many endorsement deals, business opportunities and additional television offers based on the success of the show. Our goal has always been to try to build a brand if the situation presented itself."

'The Situation' has put his name on an abs-focused workout video and a nutritional supplement, and he has received a six-figure advance on his autobiography, 'Here's the Situation.' His endorsements include Vitamin Water, Reebok, a new vodka line and many more. He even gets a cut of all 'Jersey Shore' merchandise and has a rap song. Does he make you want to buy anything?

This Endeavor
Worth It
NEVER Buy It

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UPDATE: A separate report claims The Situation is going to be a contestant on 'Dancing with the Stars' next season. PREVIOUSLY: 'The Situation' is set to earn $5 million in 2010, sources tell The Hol...
UPDATE: A separate report claims The Situation is going to be a contestant on 'Dancing with the Stars' next season. PREVIOUSLY: 'The Situation' is set to earn $5 million in 2010, sources tell The Hol...
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HUFFPOST SUPER USER
exile
02:14 PM on 10/02/2010
y'all forget the ky anal gel
09:58 AM on 09/22/2010
if this is the american dream we are all living a nightmare!
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HUFFPOST SUPER USER
Vic22
"I write to make it right, don't like what I see"
04:04 AM on 09/21/2010
Lets be honest, he has a 4-pack at best. definitely not taking workout advice from him
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HUFFPOST SUPER USER
chaserblue
Shaving my legs with Occam's razor
05:32 AM on 08/31/2010
It's totally baffling that this faux star can be grabbing the kind of headlines and making the name that he is. Seriously, what's he done that would garner this kind of attention? I happen to think that he's a star the same way FOX is a news channel. Neither one is real...
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HUFFPOST SUPER USER
Vic S
Who stole my cheese?
09:15 PM on 09/06/2010
I couldn't have said it better.
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HUFFPOST SUPER USER
palisades02
Keep Calm and carry on
03:24 PM on 09/11/2010
It appears Shara and Mikey have alot in common, Both grifters and cashing in on the numbing down of America.
12:42 PM on 08/26/2010
Just made another student loan payment. Nice to know that my college education is barely getting me by in this economy, while this idiot is a millionair­e! WTF!
12:09 PM on 08/26/2010
It's a slippery slope of idiocy America is on. We've become the dems and doze generation­, content to watch a group of uneducated­, unmotivate­d, kids partying, drinking and hooking up. Tweet talk is butchering the language of communicat­ion, and the knuckle dragging is in full force.
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HUFFPOST SUPER USER
g-moi
Let's GoGreen. We Can Do It.
05:47 PM on 08/25/2010
Never even heard of this guy
08:30 PM on 08/25/2010
Obviously you don't have MTV. I've seen the show a couple of times and the guys on the show are jerks to be honest.
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HUFFPOST SUPER USER
johnrf
08:48 AM on 09/08/2010
This crew makes a good argument for bringing back the draft. These fine folks could be serving their country on the front lines in Afghanista­n.
01:51 PM on 08/25/2010
He smells like tuna.
10:58 AM on 08/25/2010
That's my boy
09:17 AM on 08/26/2010
Dude ,who's face is that on your body? Looks a bit like the winner of last year's Kentucky Derby!
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07:58 AM on 08/25/2010
Good for him for capitalizi­ng on opportunit­ies that few people ever get.
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05:46 AM on 08/25/2010
He should spend it on having his face fixed.

He's one seriously fugly person.
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HUFFPOST SUPER USER
verashula
Everyday for us something new
09:58 PM on 08/24/2010
Hmm I could by his supplement­s and articles, or just take the same shortcut he did and use steroids. Big secret.

Give me steroids and I'll do 10 pushups. Same results.
07:24 PM on 08/25/2010
Well you have to work out hard with steroids, it's just that they allow your body to heal the muscle damage faster, so you don't have to wait/rest between workouts. You can work out twice a day and not have to worry about overtraini­ng. But you still have to work out hard. You can't take steroids and do nothing and expect to look ilke he does.

But the you are right in the gist of your comments. I'm sure he cheats and used steroids, but gets away with selling supplement­s and exercise books. But Arnold and Sly do/did the same thing. Consumers just have to do their research and be careful of hype. Whether or not it comes form some reality star or movie star....
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JaxReader
Charity is no substitute for justice withheld.
07:59 PM on 08/24/2010
OH thank god. I was worried he wasn't making enough money.
01:55 AM on 08/25/2010
i dont tink he is worth dat much u know
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JaxReader
Charity is no substitute for justice withheld.
10:30 AM on 08/25/2010
I know, I was being satirical. :)
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scorpioman
The Naked Truth
07:18 PM on 08/24/2010
MALEWHORE
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angrymanspokane
Just a regular guy
06:21 PM on 08/24/2010
I don't know whether to hang myself or move to a smarter country