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Progressive Trio Launches Campaign Targeting Conservative Donors, Ad Sponsors

Target

First Posted: 09/14/10 02:51 PM ET Updated: 05/25/11 06:40 PM ET

A coalition of progressive institutions will launch a major new initiative Tuesday designed to push back against, and even dissuade, conservative groups and funders from launching major election-themed ad campaigns in the weeks ahead.

MoveOn.org Political Action, Media Matters Action Network, and ThinkProgress.org are collaborating on a project (nameless for now) that organizers say is the most comprehensive response yet to the Supreme Court's Citizens United ruling, allowing unlimited corporate contributions in federal elections.

The groups will undertake five primary functions, according to an announcement of the project that the Huffington Post was given in advance of its official release.

  • Track the ads and fact check them when they go up
  • Demand ads that are false be removed from the air
  • Facilitate citizen investigation and breaking reporting on who's behind the ads
  • Mobilize in districts and states to inform citizens of special interests behind the ads
  • Force candidates supported by these ads to disavow them (and hold these candidates accountable if they don't)

The goal, in essence, is to fill some of the void created by Congress' inability to pass new election spending disclosure laws over the course of the summer. But the actions taken by this trio of groups stands to be far more aggressive than simply requiring information on who is spending what on which specific campaign. Officials familiar with the plans say that among the tools the groups will utilize include media campaigns of their own, protests on the site of specific corporations who spend money on ads, and grassroots education to inform voters about an ad's inaccuracy or sources of funding.

It is similar, in a way, to the largely successful effort MoveOn ran against Target after the retail giant donated money to a group that spent on behalf Minnesota's Republican gubernatorial candidate Tom Emmer. Only, in this instance, the group will have access to the fact-checking that Media Matters has already been doing with respect to conservative ads, as well as the institutional support of Think Progress, which has done extensive reportorial work tracking corporate spending in the 2010 elections.

The groups will not have independent staff to organize and coordinate this new effort. Instead, much of the work will done as part of the regular communications that takes place between the organizations.

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COMMUNITY PUNDITS
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bryanzth 04:24 PM on 09/14/2010
Not only this point (Target puts money to anti-GLBT causes and candidates), but the following.

BEFORE, when you DID shop at Target (the store that sounded perennially 10 minutes before closing, because of no Muzak), did you ever do a "turn over" pass-through?

Yeah, "turn-over". Turn over this, turn over that item. Or at least examine the label for the words that follow "Made in"
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HUFFPOST SUPER USER
No Turn Un-Stoned
01:13 PM on 09/15/2010
one of the only major companies whom fully advertise and donate at gay pride rallies... when will the boycott go to those whom don't do either?
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HUFFPOST SUPER USER
2garen
01:10 PM on 09/15/2010
Isn't that the irony all the "conservatives" support the shifting of all the jobs to Communist China
in the name of Capitalism .
09:57 AM on 09/15/2010
Don't shop at Target! Avoid that place like the bubonic plague.
10:05 AM on 09/15/2010
Don't drink their water!
09:51 AM on 09/15/2010
Target and BestBuy owners support far right political causes. It is important they be exposed and allow the public to decide whether they should support businesses that actively work against their customer's best interests.
10:06 AM on 09/15/2010
All their products are produced in communist China so of course they are far right.
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HUFFPOST SUPER USER
No Turn Un-Stoned
01:14 PM on 09/15/2010
they do? then why have they received some if the highest honors in the L&G communities?
09:33 AM on 09/15/2010
The Marxists are coming.
09:26 AM on 09/15/2010
It's about time progressive organizations banded together to counter the coalition of conservative organizations. Let's get other progressive organizations, like the Progressive Change Campaign Committee, Democracy for America, and the American Civil Liberties Union to join in this campaign!
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HUFFPOST SUPER USER
Beka13
Soylent green is made of...
09:06 AM on 09/15/2010
Awesome! Somewhere in this Orthodox Capitalistic mess that 30 years of Republican tyranny has brought us.....Companies forgot if Americans boycott their products or do not have jobs that will pay for their products. THEY WILL GO OUT OF BUSINESS BECAUSE THE CONSUMER RULES.
HUFFPOST SUPER USER
Genep34
stop the nightmare, end the GOP
09:03 AM on 09/15/2010
great work
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HUFFPOST SUPER USER
floridafun
08:57 AM on 09/15/2010
i am proud of the groups behind this, and their well-thought-out strategy. with all the birther kenyan cuhluhed muslim craziness that was well into full swing before the 2008 election, the facts meant enough to get obama elected. time to role up our sleeves and do it again! go obama, go dems!!
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HUFFPOST SUPER USER
Beka13
Soylent green is made of...
09:07 AM on 09/15/2010
I am praying that we are the new Silent Majority but we cannot be complacent.
This user has chosen to opt out of the Badges program
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08:56 AM on 09/15/2010
As the old saying says, money talks. Boycotts do work. So if you don't like what a company does, don't support it with your dollars. That's your right. As for me, I don't shop at Target any more, and amazingly, I lead a full and happy life.
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08:36 AM on 09/15/2010
At the end of the day, fact checking means nothing to those that believe everything they hear on radio / see on TV. Do it if it makes you feel good. These organizations can research and detail their findings all they want, but time is wasted since sheep won't listen to the results.
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HUFFPOST SUPER USER
onegandolf1
08:00 AM on 09/15/2010
Let's not forget to give adequate attention to Home Depot !
05:44 AM on 09/15/2010
I LOVE Target. Funny stuff. Your love is easy to purchase. You should love your neighbor.
Your neighbor is the one who will help you put out the fire if your house catches on fire.
Target will sell you your next piece of junk courtesy of China. You people are such fine
Americans. Glad you are voting for the tea baggers. I LOVE Target. Target takes your love
right to the bank. Pathetic.
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05:43 AM on 09/15/2010
I will no longer shop there!

Target has made itself a target!
05:40 AM on 09/15/2010
Seems like a lot of pro Target people posting. I believe they are called employees. Why
would you support a large corporation rather than your neighbor? I would bet that most of
their wares, like WalMart, are made on the mainland of China. OOOOOOH! They make
quality goods. I do not think so. If you cannot get out of Target unless you spend $60,
you are a mentally challenged individual. I have been reading some of these posts. If
some of you do not work for Target you should apply. Just show them your posts. What
exactly, has Target done for you personally? The prices at WalMart are much cheaper so
they are not saving you money. What has Target done to prove that they are a good
corporate citizen? Have they sponsored a park near you? A school? Please tell me what
they have done for the ordinary American. Name something tangible and researchable.
Good customer service does not count. I know the answer. It is the same as WalMart or
any other large corporation. NOTHING. I bet they pay their C.E.O. a nice nine or ten figure
salary. Oh you get coupons. Why you would support a large corporation instead of your
neighbor is crazy and unneighborly.
The gay bashing just lets me know that I should not ever go near a Target in the future. I
am scared some bigot might say something to me. Them hospital. Me court. No thanks.
No thanks to Target.