TV Rerun Economics Changing As Cable Programming Grows Stronger

11/16/2010 05:12 am ET | Updated May 25, 2011

But broadcast TV shows that once would have commanded a premium from basic cable channels as reruns -- thus making more millions for the studios that created them -- are now being squeezed aside.

Cable channels are building identities on such original shows as USA's Royal Pains and AMC's Mad Men. The reruns they do pick have to go through a rigorous selection service.

Read more on NPR

Suggest a correction