'Renewable Girls' Calendar Strives To Make Solar Power Sexy (PHOTOS)

'Renewable Girls' is a new 2011 calendar that strives to make solar power sexy by pairing scantily clad ladies with various solar technology.

The calendar was shot by New York photographer Giacomo Fortunato and, according to Renewable Girls, "aims to widen solar's cultural appeal."

Addressing critics who find the approach distasteful, Renewable Girls founder John B. says, "Some tree huggers fear that degrading solar by exploiting woman will alienate potential adopters. Advertising industry experts, on the other hand, have found beautiful women to be remarkably successful in selling everything from gas guzzlers to designer hand bags. Since when has solar been too clean to take a bubble bath with the most basic of desires?"

Check out some images from the calendar below, courtesy of RenewableGirls.com, and let us know what you think in the comments.

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Comments

[panvega]

12:13 AM on 11/11/2010

Nothing like leftist balkanization to make your day. I immediately thought of this Sociological Images post: http://thesocietypages.org/socimages/2008/07/06/leftist-balkanization/

[Lance Manling]

10:31 AM on 10/27/2010

This idea is just beyond stupid.

[Robin Feltner]

01:04 PM on 10/26/2010

The images are far from "racy"...no different than what you see in magazines every day. People like to look at pretty girls. It draws attention to a cause. Being a tree-hugging female myself, I am not offended. At all. Whatever works to focus on the big picture..and if that involved bikinis, why not? Lighten up maybe just a little?

[angrymanspokane]

12:31 PM on 10/25/2010

Am I more likely to buy into the solar power idea with a chubby? I don't see the connection here...

[m2b]

10:10 PM on 10/24/2010

This is so dumb. So --- women have no interest in solar energy, they just crawl all over the panels half nakid in an attempt to attract the only useful sex into using solar - Males. And I'm a man.

[rekindagirl]

02:40 PM on 10/25/2010

Only useful males, really? I've lived on solar power (and wind and micro-hydro) for the last 25 years, off-grid. Screw you, get educated.

[m2b]

08:08 PM on 10/25/2010

Uh, I think you missed my point lol! I was referring to the sexist nature of this advertisement.

[brokerthanu]

08:41 PM on 10/25/2010

are you immune to sarcasm?

[vetxcl]

02:43 PM on 10/24/2010

meanwhile here's news you can use: http://techcrunch.com/2010/10/21/new-san-antonio-biogas-plant/

[vetxcl]

02:38 PM on 10/24/2010

old tech (advertising) meets newer tech

[Clint Abear]

07:31 AM on 10/24/2010

sex sells anything!

[panvega]

12:09 AM on 11/11/2010

No, not sex--objectification of women, which is distinct from sex.

[TOOO]

05:50 AM on 10/24/2010

For a second there, I thought the woman on the cover was lying on the monolith from 2001: A Space Odyssey. Is this what solar panels look like, now?

And for all those solar doubters: remember that the ISS (International Space Station) is solar powered.

[D8TA]

02:51 AM on 10/24/2010

Nothing like scoring with a solar panel, with really big panels, to make me go Green.

[TOOO]

05:51 AM on 10/24/2010

Sometimes, I really wish this movement would come up with a better phrase than "going Green." When I think of Going Green, the image that comes to mind is either food poisoning or jealousy.

[vetxcl]

02:40 PM on 10/24/2010

maybe you're too conditioned. your lawn can also be green.

[sherifffruitfly]

02:38 AM on 10/24/2010

Girls like showing me their bodies, and I like looking at girls bodies. Works for me!

[liberalbug]

02:04 AM on 10/24/2010

Probably printed in China. But i'd renwew a couple of those ladies.

[SemperVeritas]

10:31 PM on 10/23/2010

I feel renewed, just looking at these pictures!

Mission accomplished.

(Don't tell Christine O'D.)

[Guitarsandmore]

10:09 PM on 10/23/2010

They are too disconnected from each other. Need to introduce a THEME like "girls go for guys who go solar" Show the guy with the solar panels surrounded by the girls.

"Girls say yes to guys who say no to fossil fuels"

[Genders]

12:51 PM on 10/24/2010

Male Brain Simple, pretty girl, solar panel, solar panel, pretty girls: learned.

[vetxcl]

02:41 PM on 10/24/2010

yet, oddly, none of them seem to have tans - not that anyone else noticed.

[Guitarsandmore]

12:07 AM on 10/25/2010

I admit it's a pretty dumb idea, but it might help.

I always liked the arguments for energy independence, reducing health care costs, finite supply of oil, combat climate change, safer than mining and oil spills, better for the environment, more stable economy.

Putting a sexy girl with a solar panel is not really the right message. It's sort of a trick, like getting a dog to walk through a gate by holding a piece of meat in front of its face.

[cookerman45]

09:37 PM on 10/23/2010

color me green.