Jamie Rubin, David Shipley Join Bloomberg To Lead Opinion Effort

12/15/2010 11:42 am ET | Updated May 25, 2011
  • JEREMY W. PETERS nytimes.com

Bloomberg L.P. is making a foray into opinion writing, a move intended to further broaden the company's reach beyond its bread-and-butter financial news service.
The company has hired two big names -- James P. Rubin, a former assistant secretary of state under Bill Clinton, and David Shipley, editor of The New York Times Op-Ed page -- to lead the endeavor, which will be named Bloomberg View.

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