In Borders Bankruptcy Aftermath, Publishers Look Beyond Bookstores To Help Sales

02/28/2011 01:23 pm ET | Updated May 25, 2011
  • STEPHANIE CLIFFORD and JULIE BOSMAN nytimes.com

Publishers turned aggressive about selling to Kitson, Mr. Ross said, as traditional bookstores switched focus or closed. That "has been good for us," he said. "If there's a good book, we'll go deep into it." And publishers, he said, "realize what a specialty store can do for their business, with the window and the table."

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