Porn Sites Trick Advertisers

03/17/2011 08:28 am ET | Updated May 25, 2011
  • EMILY STEEL wsj.com

Dozens of big-name marketers and Internet companies have fallen victim to a scam orchestrated by a series of pornography sites.

In a new type of online-advertising fraud, these porn sites are trying to generate revenue by setting up junk pages and faking Web traffic. The porn sites include names such as hqtubevideos.com and pornoxo.com. It's unclear who owns the sites or how many visitors they have.

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